“They tried to bury us.Frida Kahlo
They didn’t know we were seeds.”
/ who we are
Red Cilantro is a bilingual content engine. We are a catalyst for the curious.
- /17
- years of stories
- /2
- languages, one engine
- /4
- brands, one studio
For 17 years, we’ve bridged the gap between legacy and innovation, evolving from shoebox-sized hard drives to generative AI, alongside the world’s most iconic brands.
Through it all, we’ve remained story-led, human-centric, and culturally aligned.
Whether through The Studio, The Voice, or The Strategy, our goal is the same:
Stories that stick.Media that moves.Shifts that land.
Today, Red Cilantro Media is the studio behind the brands below. We make the stories, courses and content that power them.
/ our brands
Four brands. One studio.
I DO NØT DRiNK™
A movement, symbol and home for people who do not drink and are done explaining why. Sobriety is not an apology. It's a declaration.
skool.com/idonotdrinkLola Voice
The bilingual voice behind campaigns for Coca-Cola, Amazon, Target, Google, Amex, L’Oréal and more. Fifteen years behind the mic and in your ears.
lolavoice.comThrive Collective™
Quit hiding, start thriving. Three pillars, one promise: we're not here to help you cope, we're here to wake you the hell up.
thrivecollective.lifeNØLL
The free app from I DO NØT DRiNK™. Put it on the table. Skip the speech.
/ what we make
- /Courses and programs
- /Video production
- /Editorial and content
- /Translation EN ⇄ ES
/ founder

Pamela
Rueda
Founder, Red Cilantro Media LLC
- Executive producer
- Voice actor
- Recovery coach
- Founder Red Cilantro Media, I DO NØT DRiNK™ and Thrive Collective™
On paper it reads like five different people. It's one creative brain, and for thirty-one years it has been obsessed with the same thing: stories.
I tell them, I voice them, I bring them to life in English and in Spanish. But the story I care about most is the one a person tells about themselves, the one where life just keeps happening to them. I know that story. I lived inside it for years, until I stopped letting bad writers narrate my life.
Everything I build now does one thing: it hands people the pen, so they stop playing the lead in somebody else's telenovela and become the author of their own.
Mexican, French and American. Tricultural by DNA. Every story I tell carries all three.
/ contact
pamela@